What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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King Carl-Gustaf, Queen Silvia, and Princess Madeleine visit Brazil - Day 1

November 6, 2026

King Carl-Gustaf, Queen Silvia, and Princess Madeleine visit Brazil - Day 1

November 6, 2026

This week, King Carl-Gustaf, Queen Silvia, and Princess Madeleine are visiting Brazil to attend engagements for Childhood Brazil.

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November 6, 2026

Latest Find

Featured

Ralph Lauren Collection Camden Blazer in Light Toffee Lambskin

Princess Charlene, Outerwear

Ralph Lauren Collection Camden Blazer in Light Toffee Lambskin

Princess Charlene, Outerwear

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Princess Charlene, Outerwear

All tagged 4Oct12-Bea

Zara Double-Breasted Tailored Coat

Sep 5

Sep 5 Zara Double-Breasted Tailored Coat

Princess Beatrice, Princess Eugenie, Outerwear

Rag & Bone Ikat-Print Dress

Feb 27

Feb 27 Rag & Bone Ikat-Print Dress

Princess Beatrice, Dresses

French Sole Hefner Tassel Slippers in Black

Dec 13

Dec 13 French Sole Hefner Tassel Slippers in Black

Princess Beatrice, Shoes

Rebecca Minkoff Mini M.A.C. Crossbody Bag in Elephant

Dec 27

Dec 27 Rebecca Minkoff Mini M.A.C. Crossbody Bag in Elephant

Princess Beatrice, Bags