What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria visits Swedish Chemical Inspection Agency

November 12, 2026

Crown Princess Victoria visits Swedish Chemical Inspection Agency

November 12, 2026

On Thursday, Crown Princess Victoria visited the Swedish Chemical Inspection Agency in Sundbyberg.

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November 12, 2026

Latest Find

Featured

Escada Grommet Tie Front Blazer

Queen Sofia, Outerwear

Escada Grommet Tie Front Blazer

Queen Sofia, Outerwear

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Queen Sofia, Outerwear

All tagged 5Apr15-Bea

Moschino Cheap and Chic Tailored Wool Jacket

Oct 4

Oct 4 Moschino Cheap and Chic Tailored Wool Jacket

Princess Beatrice, Outerwear

Loro Piana Tres Jolie Crossbody Bag in Navy Suede

Dec 30

Dec 30 Loro Piana Tres Jolie Crossbody Bag in Navy Suede

Princess Beatrice, Princess Eugenie, Bags

Markus Lupfer Katherina Floral Jacquard Dress

Dec 11

Dec 11 Markus Lupfer Katherina Floral Jacquard Dress

Princess Beatrice, Dresses

Carvela Lacey Court Shoes in Navy Satin

Mar 2

Mar 2 Carvela Lacey Court Shoes in Navy Satin

Princess Beatrice, Shoes