What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

On Friday, Crown Princess Victoria and Prince Daniel visited Finland.

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August 22, 2026

Latest Find

Featured

Shevoke Gini Sunglasses

Benedikte Thoustrup, Accessories, Sunglasses

Shevoke Gini Sunglasses

Benedikte Thoustrup, Accessories, Sunglasses

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Benedikte Thoustrup, Accessories, Sunglasses

All tagged 5Apr15-Bea

Loro Piana Tres Jolie Crossbody Bag in Navy Suede

Dec 30

Dec 30 Loro Piana Tres Jolie Crossbody Bag in Navy Suede

Princess Beatrice, Princess Eugenie, Bags

Markus Lupfer Katherina Floral Jacquard Dress

Dec 11

Dec 11 Markus Lupfer Katherina Floral Jacquard Dress

Princess Beatrice, Dresses

Carvela Lacey Court Shoes in Navy Satin

Mar 2

Mar 2 Carvela Lacey Court Shoes in Navy Satin

Princess Beatrice, Shoes