What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Featured

Princess Charlene attends 27th No Finish Line race

November 14, 2026

Princess Charlene attends 27th No Finish Line race

November 14, 2026

On Saturday, Princess Charlene attended the 27th No Finish Line race in Monte-Carlo.

Read more →

November 14, 2026

Latest Find

Featured

Alter Designs Lava Dress in Golden Brown Satin Vegan Silk

Pauline Ducruet, Dresses

Alter Designs Lava Dress in Golden Brown Satin Vegan Silk

Pauline Ducruet, Dresses

Read more →

Pauline Ducruet, Dresses

All tagged 5Aug23-Z

Magic Millions Racing Women Cap in Navy/White

Feb 4

Feb 4 Magic Millions Racing Women Cap in Navy/White

Zara Phillips, Hats

Musto Sardinia Long Rain Jacket in 597 Navy

Aug 6

Aug 6 Musto Sardinia Long Rain Jacket in 597 Navy

Zara Phillips, Outerwear

Le Chameau x Fairfax & Favor L'Alliance Wellington Boots in Vert Vierzon

Sep 1

Sep 1 Le Chameau x Fairfax & Favor L'Alliance Wellington Boots in Vert Vierzon

Zara Phillips, Shoes, Princess Beatrice

Animo Lud Competition Jacket in Blu Navy

Aug 29

Aug 29 Animo Lud Competition Jacket in Blu Navy

Zara Phillips, Outerwear

Musto Base Layer Turtleneck Top in White

Apr 16

Apr 16 Musto Base Layer Turtleneck Top in White

Zara Phillips, Tops

Charles Owen Halo Helmet in Midnight Gloss/Platinum

Apr 16

Apr 16 Charles Owen Halo Helmet in Midnight Gloss/Platinum

Zara Phillips, Hats

Rolex Yacht-Master 40 Watch in Everose Gold

Feb 19

Feb 19 Rolex Yacht-Master 40 Watch in Everose Gold

Zara Phillips, Watches, Accessories