What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

On Friday, Crown Princess Victoria and Prince Daniel visited Finland.

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August 22, 2026

Latest Find

Featured

Ole Lynggaard Snakes Ring in 18k Gold, Green Tourmaline and Diamonds

Benedikte Thoustrup, Accessories, Rings

Ole Lynggaard Snakes Ring in 18k Gold, Green Tourmaline and Diamonds

Benedikte Thoustrup, Accessories, Rings

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Benedikte Thoustrup, Accessories, Rings

All tagged 5Mar21

Giorgio Armani Asymmetric Checkerboard Jacquard Jacket

Mar 5

Mar 5 Giorgio Armani Asymmetric Checkerboard Jacquard Jacket

Queen Mathilde, Outerwear

Felipe Varela Chevron Quilted Envelope Clutch in Black Leather

Mar 5

Mar 5 Felipe Varela Chevron Quilted Envelope Clutch in Black Leather

Queen Letizia, Bags

Hugo Boss Selrita Pencil Skirt in Black Lambskin-Leather

Mar 5

Mar 5 Hugo Boss Selrita Pencil Skirt in Black Lambskin-Leather

Queen Letizia, Bottoms

Uterque Snap Button Detail Shirt in White

Feb 5

Feb 5 Uterque Snap Button Detail Shirt in White

Queen Letizia, Tops

Karen Hallam Signature Ring

Jul 16

Jul 16 Karen Hallam Signature Ring

Queen Letizia, Rings, Accessories, Infanta Sofia