What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Prince Carl Philip and Princess Sofia open Sundbyberg Cultural Center

August 22, 2026

Prince Carl Philip and Princess Sofia open Sundbyberg Cultural Center

August 22, 2026

On Friday, Prince Carl Philip and Princess Sofia opened the new Cultural Center in Sundbyberg.

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August 22, 2026

Latest Find

Featured

Soft Goat Short Sleeve Crewneck

Princess Sofia, Tops

Soft Goat Short Sleeve Crewneck

Princess Sofia, Tops

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Princess Sofia, Tops

All tagged 5Nov17

Seeland Cottage Quilt Lady Waistcoat

Nov 6

Nov 6 Seeland Cottage Quilt Lady Waistcoat

Crown Princess Mary, Outerwear

Prada Saffiano Buckle Tote Bag in Nude

Jun 30

Jun 30 Prada Saffiano Buckle Tote Bag in Nude

Crown Princess Mary, Bags

Burberry Wool Belted Coat in Green

Mar 31

Mar 31 Burberry Wool Belted Coat in Green

Crown Princess Mary, Outerwear