What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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The Prince and Princess of Wales attend Digger premiere

September 22, 2026

The Prince and Princess of Wales attend Digger premiere

September 22, 2026

On Tuesday, the Prince and Princess of Wales attended the world premiere & Royal Film Performance of Digger in London.

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September 22, 2026

Latest Find

Featured

Sézane Hana Shirt

Queen Letizia, Tops

Sézane Hana Shirt

Queen Letizia, Tops

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Queen Letizia, Tops

All tagged 5Oct06

Gucci GG Canvas Medium Bag

Dec 27

Dec 27 Gucci GG Canvas Medium Bag

Princess Madeleine, Bags

Chloé Leather Pumps

Dec 23

Dec 23 Chloé Leather Pumps

Crown Princess Victoria, Shoes

Balenciaga Classic Town Bag

Dec 17

Dec 17 Balenciaga Classic Town Bag

Crown Princess Victoria, Bags

Efva Attling Angels Necklace in Silver

Feb 9

Feb 9 Efva Attling Angels Necklace in Silver

Crown Princess Victoria, Accessories, Necklace