What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria meets UN High Commissioner for Human Rights

May 29, 2025

Crown Princess Victoria meets UN High Commissioner for Human Rights

May 29, 2025

May 29, 2025

Latest Find

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Gucci Floral Embroidered Jacket

Princess Astrid, Outerwear

Gucci Floral Embroidered Jacket

Princess Astrid, Outerwear

Princess Astrid, Outerwear

All tagged 5Oct23-V

Skultuna Relier Petit Necklace in Gold Plated

May 7

May 7 Skultuna Relier Petit Necklace in Gold Plated

Crown Princess Victoria, Accessories, Necklace

Vesna W Meghan Blouse

Mar 30

Mar 30 Vesna W Meghan Blouse

Crown Princess Victoria, Tops, Queen Silvia

Skultuna Glam Earrings

Feb 12

Feb 12 Skultuna Glam Earrings

Crown Princess Victoria, Accessories, Earrings, Princess Madeleine

Longchamp Le Pliage City Shopping L Bag in Sable

Sep 2

Sep 2 Longchamp Le Pliage City Shopping L Bag in Sable

Crown Princess Victoria, Bags

Alexandré de Paris Large Clip

Nov 26

Nov 26 Alexandré de Paris Large Clip

Crown Princess Victoria, Accessories, Hats

By Malina Eira Trousers in Taupe

Aug 26

Aug 26 By Malina Eira Trousers in Taupe

Crown Princess Victoria, Bottoms

By Malina Sandy Blazer in Taupe

Aug 26

Aug 26 By Malina Sandy Blazer in Taupe

Crown Princess Victoria, Outerwear

af Klingberg Rakel Booties in Taupe Suede

Sep 8

Sep 8 af Klingberg Rakel Booties in Taupe Suede

Crown Princess Victoria, Shoes