What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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The Duke and Duchess of Edinburgh visit Finland - Day 3

October 28, 2026

The Duke and Duchess of Edinburgh visit Finland - Day 3

October 28, 2026

On Wednesday, the Duke and Duchess of Edinburgh spent their last day in Finland.

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October 28, 2026

Latest Find

Featured

Massimo Dutti Leather Derby Shoes with Buckle

Queen Letizia, Shoes

Massimo Dutti Leather Derby Shoes with Buckle

Queen Letizia, Shoes

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Queen Letizia, Shoes

All tagged 6Dec10

Hogan Padded Coat in Navy

May 17

May 17 Hogan Padded Coat in Navy

Princess Beatrice, Outerwear

Bvlgari Melone Minaudière in with Cabochon Sapphire and Black Tassel

May 2

May 2 Bvlgari Melone Minaudière in with Cabochon Sapphire and Black Tassel

Princess Beatrice, Bags