What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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King Carl Gustaf and Crown Princess Couple attend the Swedish Academy's festive gathering

Dec 21, 2024

King Carl Gustaf and Crown Princess Couple attend the Swedish Academy's festive gathering

Dec 21, 2024

Dec 21, 2024

Latest Find

Featured

Massimo Dutti Nappa Leather Bag with Double Strap

Queen Letizia, Bags, Princess Leonor

Massimo Dutti Nappa Leather Bag with Double Strap

Queen Letizia, Bags, Princess Leonor

Queen Letizia, Bags, Princess Leonor

All tagged 6May22-Sophie1

Gabriela Hearst Vesta Trousers in Blush

May 7

May 7 Gabriela Hearst Vesta Trousers in Blush

Countess of Wessex, Bottoms

Gabriela Hearst Angela Blazer in Blush

May 7

May 7 Gabriela Hearst Angela Blazer in Blush

Countess of Wessex, Outerwear

Dolce & Gabbana Mini Escape Shopper Tote

May 24

May 24 Dolce & Gabbana Mini Escape Shopper Tote

Countess of Wessex, Bags, Lady Louise Windsor