What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

On Wednesday, Queen Mary visited Momentet, the Deaconess Foundation's social psychiatric residence for young adults.

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August 19, 2026

Latest Find

Featured

Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

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Crown Princess Victoria, Accessories

All tagged 6Sept25-Marie

Bottega Veneta Intrecciato Knot Clutch in Red Leather

Dec 29

Dec 29 Bottega Veneta Intrecciato Knot Clutch in Red Leather

Princess Marie, Bags

Zara Textured Belted Coat in Oyster White

Sep 27

Sep 27 Zara Textured Belted Coat in Oyster White

Princess Marie, Outerwear

Tod's Zeppa Decollete Wedges in Red Suede

Mar 17

Mar 17 Tod's Zeppa Decollete Wedges in Red Suede

Princess Marie, Shoes

Giambattista Valli Rose-Print Ruffled Dress

Jul 10

Jul 10 Giambattista Valli Rose-Print Ruffled Dress

Princess Marie, Dresses