What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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September 29, 2026

King Philippe and Queen Mathilde visit Liège Province

September 29, 2026

On Tuesday, King Philippe and Queen Mathilde visited the Province of Liège.

September 29, 2026

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Queen Maxima, Outerwear

Natan Couture Teo Blazer in Brown

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All tagged 7Jul22-M

Jul 8

Jul 8 Valentino Rockstud Flap Shoulder Bag in Pink Leather

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Jul 8

Jul 8 MISA Hermosa Dress

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Princess Madeleine, Dresses

Jun 21

Jun 21 Cartier Love Bracelet with 4 Diamonds

Sarah Williams

Princess Madeleine, Bracelet, Accessories, Crown Princess Mary

Jun 21

Jun 21 Ebba Brahe Loberöd Necklace

Sarah Williams

Princess Madeleine, Accessories, Necklace

Jun 16

Jun 16 Chloé Lauren Lace-Detail Sneakers

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May 1

May 1 Veronica Beard Aaliyah Linen-Blend Dickey Blazer

Sarah Williams

Princess Madeleine, Outerwear

Jul 15

Jul 15 Rolex Cosmograph Daytona White Dial Watch

Sarah Williams

Princess Madeleine, Accessories, Watches

What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Jul 8 Valentino Rockstud Flap Shoulder Bag in Pink Leather

Jul 8 MISA Hermosa Dress

Jun 21 Cartier Love Bracelet with 4 Diamonds

Jun 21 Ebba Brahe Loberöd Necklace

Jun 16 Chloé Lauren Lace-Detail Sneakers

May 1 Veronica Beard Aaliyah Linen-Blend Dickey Blazer

Jul 15 Rolex Cosmograph Daytona White Dial Watch

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