What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Princess Charlene lights up the Casino Square in pink for Pink October

October 3, 2026

Princess Charlene lights up the Casino Square in pink for Pink October

October 3, 2026

On Saturday evening, Princess Charlene officially lit up the Casino Square in pink to mark the start of Pink October, Breast Cancer Awareness Month.

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October 3, 2026

Latest Find

Featured

Sophie Habsburg Alpha Bag in Green

Countess of Wessex, Bags

Sophie Habsburg Alpha Bag in Green

Countess of Wessex, Bags

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Countess of Wessex, Bags

All tagged 7Jun21-Bea

Valentino 0VA4083 Sunglasses in Havana Multicolour

Jul 10

Jul 10 Valentino 0VA4083 Sunglasses in Havana Multicolour

Princess Beatrice, Accessories, Sunglasses

Alexander McQueen Oversized Sneakers in White/Patchouli Suede

Jun 8

Jun 8 Alexander McQueen Oversized Sneakers in White/Patchouli Suede

Princess Beatrice, Shoes

Maje Risoula Dress

Jun 8

Jun 8 Maje Risoula Dress

Princess Beatrice, Dresses