What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria meets UN High Commissioner for Human Rights

May 29, 2025

Crown Princess Victoria meets UN High Commissioner for Human Rights

May 29, 2025

May 29, 2025

Latest Find

Featured

Carolina Herrera Jasmine Brocade Long Shirt Dress

Queen Mathilde, Gowns

Carolina Herrera Jasmine Brocade Long Shirt Dress

Queen Mathilde, Gowns

Queen Mathilde, Gowns

All tagged 7May25-M1

Erdem Narella Dress

Jun 16

Jun 16 Erdem Narella Dress

Crown Princess Mary, Dresses

Bruun Rasmussen Aquamarine and Diamond Earrings

Mar 4

Mar 4 Bruun Rasmussen Aquamarine and Diamond Earrings

Crown Princess Mary, Accessories, Earrings

Christian Dior Lady Dior Clutch in Blue

Sep 11

Sep 11 Christian Dior Lady Dior Clutch in Blue

Crown Princess Mary, Bags

Gianvito Rossi Gianvito 105 Pumps in Powder Blue Suede

Sep 18

Sep 18 Gianvito Rossi Gianvito 105 Pumps in Powder Blue Suede

Crown Princess Mary, Shoes, Crown Princess Mette Marit, Queen Maxima