What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Prince Carl Philip and Princess Sofia open Sundbyberg Cultural Center

August 22, 2026

Prince Carl Philip and Princess Sofia open Sundbyberg Cultural Center

August 22, 2026

On Friday, Prince Carl Philip and Princess Sofia opened the new Cultural Center in Sundbyberg.

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August 22, 2026

Latest Find

Featured

Soft Goat Short Sleeve Crewneck

Princess Sofia, Tops

Soft Goat Short Sleeve Crewneck

Princess Sofia, Tops

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Princess Sofia, Tops

All tagged 8Jan14

Hugo Boss Catoni Blouse

Feb 19

Feb 19 Hugo Boss Catoni Blouse

Queen Letizia, Tops

Uterque Multicolored Tweed Jacket

Feb 14

Feb 14 Uterque Multicolored Tweed Jacket

Queen Letizia, Outerwear

Escada Sequin Embellished Striped Blazer

Oct 10

Oct 10 Escada Sequin Embellished Striped Blazer

Queen Sofia, Outerwear

Akris Pre-Fall 2014 Snap Buttons Coat in Black

Jan 10

Jan 10 Akris Pre-Fall 2014 Snap Buttons Coat in Black

Princess Charlene, Outerwear

Akris Sleeveless Tailored Pencil Dress in Maroon Suede

Jan 3

Jan 3 Akris Sleeveless Tailored Pencil Dress in Maroon Suede

Princess Charlene, Dresses

Gucci Jolene Mid Heel Pumps in Black

Oct 28

Oct 28 Gucci Jolene Mid Heel Pumps in Black

Queen Letizia, Shoes

Chanel Comète Earrings

Sep 10

Sep 10 Chanel Comète Earrings

Queen Letizia, Earrings, Accessories