What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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August 19, 2026

Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

On Wednesday, Queen Mary visited Momentet, the Deaconess Foundation's social psychiatric residence for young adults.

August 19, 2026

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Crown Princess Victoria, Accessories

Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

All tagged 8Nov23-M

Apr 16

Apr 16 Scanlan Theodore Tailored Crepe Trousers in Safari

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Crown Princess Mary, Bottoms

Apr 16

Apr 16 Scanlan Theodore Tailored Crepe Jacket in Safari

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Crown Princess Mary, Outerwear

Feb 24

Feb 24 Halberstadt F Petite Letter Necklace

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Crown Princess Mary, Accessories, Necklace

May 20

May 20 Dulong Fine Jewelry Hook & Eye Pearl Earrings

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Crown Princess Mary, Accessories, Earrings

Nov 9

Nov 9 Hugo Boss Banora Blouse in White

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Crown Princess Mary, Tops, Princess Marie, Queen Letizia, Crown Princess Mette Marit

Sep 8

Sep 8 Gianvito Rossi Snakeskin Pointy Pumps

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Crown Princess Mary, Shoes

What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Apr 16 Scanlan Theodore Tailored Crepe Trousers in Safari

Apr 16 Scanlan Theodore Tailored Crepe Jacket in Safari

Feb 24 Halberstadt F Petite Letter Necklace

May 20 Dulong Fine Jewelry Hook & Eye Pearl Earrings

Nov 9 Hugo Boss Banora Blouse in White

Sep 8 Gianvito Rossi Snakeskin Pointy Pumps

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