What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Danish Royal Couple awards 2025 Kongeparrets Priser in Randers

Oct 27, 2025

Danish Royal Couple awards 2025 Kongeparrets Priser in Randers

Oct 27, 2025

Oct 27, 2025

Latest Find

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Max Mara Corfu Blazer

Princess Charlene, Outerwear

Max Mara Corfu Blazer

Princess Charlene, Outerwear

Princess Charlene, Outerwear

All tagged 8Oct25-Max

Natan Couture Serena Blouse in Navy

Oct 8

Oct 8 Natan Couture Serena Blouse in Navy

Queen Maxima, Tops

Natan Couture Douglas Coat in Navy

Feb 16

Feb 16 Natan Couture Douglas Coat in Navy

Queen Maxima, Outerwear, Princess Catharina-Amalia, Queen Mathilde, Princess Alexia

Gianvito Rossi Closed Toe Pumps in Navy Leather

Oct 7

Oct 7 Gianvito Rossi Closed Toe Pumps in Navy Leather

Crown Princess Mary, Shoes, Queen Maxima