What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Princess Sofia attends Ctrl + Rights Youth Summit on Safer Internet Day

Feb 10, 2026

Princess Sofia attends Ctrl + Rights Youth Summit on Safer Internet Day

Feb 10, 2026

Feb 10, 2026

Latest Find

Featured

Antik Batik Melinda Shirt

Queen Letizia, Tops

Antik Batik Melinda Shirt

Queen Letizia, Tops

Queen Letizia, Tops

All tagged 9Feb26-Soph

Gabriela Hearst Amy Skirt in Bordeaux Speckled Wool

Feb 12

Feb 12 Gabriela Hearst Amy Skirt in Bordeaux Speckled Wool

Countess of Wessex, Bottoms

Asprey London Woodland Single Oak Leaf Bracelet in 18ct Yellow Gold with Diamonds

Jun 2

Jun 2 Asprey London Woodland Single Oak Leaf Bracelet in 18ct Yellow Gold with Diamonds

Countess of Wessex, Accessories, Bracelet

Giulia Barela Africa Ring

Oct 8

Oct 8 Giulia Barela Africa Ring

Countess of Wessex, Accessories, Rings

Jimmy Choo Ixia 80 Pumps in Garnet Patent Leather

Sep 12

Sep 12 Jimmy Choo Ixia 80 Pumps in Garnet Patent Leather

Countess of Wessex, Shoes

Gabriela Hearst Stephanie Blazer in Chocolate

Nov 8

Nov 8 Gabriela Hearst Stephanie Blazer in Chocolate

Countess of Wessex, Outerwear