What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

On Friday, Crown Princess Victoria and Prince Daniel visited Finland.

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August 22, 2026

Latest Find

Featured

Ole Lynggaard Snake Earrings

Benedikte Thoustrup, Accessories, Earrings

Ole Lynggaard Snake Earrings

Benedikte Thoustrup, Accessories, Earrings

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Benedikte Thoustrup, Accessories, Earrings

All tagged 9Mar22-A

Etro Geometric Embroidered Coat

Apr 22

Apr 22 Etro Geometric Embroidered Coat

Grand Duchess Maria Teresa, Outerwear

Filippa K Emma Cropped Cool Wool Trousers in Maroon

Oct 21

Oct 21 Filippa K Emma Cropped Cool Wool Trousers in Maroon

Crown Princess Victoria, Bottoms

Filippa K Sasha Cool Wool Blazer in Maroon

Oct 21

Oct 21 Filippa K Sasha Cool Wool Blazer in Maroon

Crown Princess Victoria, Outerwear

Saint Laurent Carre Satchel Bag

Sep 27

Sep 27 Saint Laurent Carre Satchel Bag

Crown Princess Victoria, Bags

Ebba Brahe 3 Star Bracelet

Oct 26

Oct 26 Ebba Brahe 3 Star Bracelet

Crown Princess Victoria, Accessories, Bracelet

Sophie by Sophie Engraved Heart Bracelet

Sep 17

Sep 17 Sophie by Sophie Engraved Heart Bracelet

Crown Princess Victoria, Accessories, Bracelet

Luc of Sweden Horseshoe Necklace

Aug 31

Aug 31 Luc of Sweden Horseshoe Necklace

Crown Princess Victoria, Necklace

Rodebjer Xilla Blouse in Mauve

Aug 7

Aug 7 Rodebjer Xilla Blouse in Mauve

Crown Princess Victoria, Tops