What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Swedish Royal Couple and Princess Sofia attend Global Child Forum

October 13, 2026

Swedish Royal Couple and Princess Sofia attend Global Child Forum

October 13, 2026

On Tuesday, King Carl Gustaf, Queen Silvia, and Princess Sofia attended the Global Child Forum at the Royal Palace.

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October 13, 2026

Latest Find

Featured

Natan Edor Skirt in Blush Scattered Leaves Print

Queen Mathilde, Bottoms

Natan Edor Skirt in Blush Scattered Leaves Print

Queen Mathilde, Bottoms

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Queen Mathilde, Bottoms

All tagged 9May17-M

Manolo Blahnik BB Pointed Toe Pumps in Gold Leather

Apr 30

Apr 30 Manolo Blahnik BB Pointed Toe Pumps in Gold Leather

Crown Princess Mary, Shoes

Heartmade Embroidered Cape in White

Apr 30

Apr 30 Heartmade Embroidered Cape in White

Crown Princess Mary, Outerwear

Max Mara Gabriel Jacquard Gown in Caramel

Apr 30

Apr 30 Max Mara Gabriel Jacquard Gown in Caramel

Crown Princess Mary, Gowns

Prada Embellished Satin Clutch in Pink

Apr 10

Apr 10 Prada Embellished Satin Clutch in Pink

Crown Princess Mary, Bags, Princess Marie