What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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The Princess of Wales visits Royal Marsden Hospital

September 12, 2026

The Princess of Wales visits Royal Marsden Hospital

September 12, 2026

On Friday, the Princess of Wales visited the Royal Marsden Hospital in London

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September 12, 2026

Latest Find

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Mango Woven Frame Clutch Bag

Infanta Sofia, Bags

Mango Woven Frame Clutch Bag

Infanta Sofia, Bags

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Infanta Sofia, Bags

All tagged Feb15-Place2Be Video

Jaeger Silk Tile Print Shirt Dress

Jul 3

Jul 3 Jaeger Silk Tile Print Shirt Dress

Duchess of Cambridge, Dresses