What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria attends Björn Carlson's Baltic Sea Prize Ceremony

September 15, 2026

Crown Princess Victoria attends Björn Carlson's Baltic Sea Prize Ceremony

September 15, 2026

On Tuesday, Crown Princess Victoria attended the Björn Carlson's Baltic Sea Prize Ceremony at the Opera Terrace in Stockholm.

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September 15, 2026

Latest Find

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Bottega Veneta Pleated Canvas Tapered Trousers

Princess Charlene, Bottoms

Bottega Veneta Pleated Canvas Tapered Trousers

Princess Charlene, Bottoms

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Princess Charlene, Bottoms

All tagged H2OFagerholt

H2OFagerholt The Short Blazer in Creamy Grey

Sep 28

Sep 28 H2OFagerholt The Short Blazer in Creamy Grey

Princess Isabella, Outerwear

H2OFagerholt Cream Doctor 2 Trousers in Grey Melange

Sep 12

Sep 12 H2OFagerholt Cream Doctor 2 Trousers in Grey Melange

Crown Princess Mary, Bottoms