What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

On Wednesday, Queen Mary visited Momentet, the Deaconess Foundation's social psychiatric residence for young adults.

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August 19, 2026

Latest Find

Featured

Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

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Crown Princess Victoria, Accessories

All tagged Hale Bob

Hale Bob Stephanie Tiered Dress in Pink

May 17

May 17 Hale Bob Stephanie Tiered Dress in Pink

Princess Märtha Louise, Dresses

Hale Bob Edlynn Chiffon Maxi Dress

Aug 25

Aug 25 Hale Bob Edlynn Chiffon Maxi Dress

Princess Märtha Louise, Dresses

Hale Bob Ludmilla Silk Crepe De Chine Top in Blue

Nov 9

Nov 9 Hale Bob Ludmilla Silk Crepe De Chine Top in Blue

Princess Märtha Louise, Tops

Hale Bob Siria Wrap Maxi Dress

Nov 9

Nov 9 Hale Bob Siria Wrap Maxi Dress

Princess Märtha Louise, Dresses