What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Grand Duke Guillaume and Grand Duchess Stéphanie host New Year Reception

Jan 15, 2026

Grand Duke Guillaume and Grand Duchess Stéphanie host New Year Reception

Jan 15, 2026

Jan 15, 2026

Latest Find

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Prada Jewel Sablé Chiffon Top

Crown Princess Mary, Tops

Prada Jewel Sablé Chiffon Top

Crown Princess Mary, Tops

Crown Princess Mary, Tops

All tagged Reiss Alicia Midi Dress

Reiss Alicia Midi Dress

Jan 15

Jan 15 Reiss Alicia Midi Dress

Countess of Wessex, Dresses