What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Princess Madeleine, Outerwear

Max Mara Alpaca Wool Coat

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Sep 21 Tartine et Chocolat Windbreaker Jacket

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Tartine et Chocolat Windbreaker Jacket

Navy windbreaker jacket with red trim

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Worn by Prince Charles on:

21 September 2022

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Feb 19, 2026

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Feb 19, 2026

What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Sep 21 Tartine et Chocolat Windbreaker Jacket

Tartine et Chocolat Windbreaker Jacket

Worn by Prince Charles on:

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What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Sep 21 Tartine et Chocolat Windbreaker Jacket

Tartine et Chocolat Windbreaker Jacket

Worn by Prince Charles on:

Sep 21 Jonathan Simkhai Priscilla Midi Dress

Sep 21 Ralph Lauren Dakota Crepe Shirtdress

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