What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Princess Caroline, Dresses

Dries Van Noten Belted Long-Sleeved Maxi Dress in Purple

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Jul 19 Valentino Rockstud Hobo Shoulder Bag

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Princess Madeleine, Bags

Valentino Rockstud Hobo Shoulder Bag

Leather hobo bag with classic Valentino rockstuds around the seams

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Worn by Princess Madeleine on:

23 November 2021

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Mar 30, 2025

Dries Van Noten Belted Long-Sleeved Maxi Dress in Purple

Mar 30, 2025

What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Jul 19 Valentino Rockstud Hobo Shoulder Bag

Valentino Rockstud Hobo Shoulder Bag

Worn by Princess Madeleine on:

Recently Added!

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What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Jul 19 Valentino Rockstud Hobo Shoulder Bag

Valentino Rockstud Hobo Shoulder Bag

Worn by Princess Madeleine on:

Jul 20 Nanos Ruffle-Collar Star Top

Jul 19 By Malina Marilla Blouse

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