What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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King Carl Gustaf and Crown Princess Couple attend the Swedish Academy's festive gathering

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HGD Stéphanie, Tops

Scapa Aria Jumper

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Oct 27

Oct 27 Vemdalen Hat

Sarah Williams

Crown Princess Victoria, Hats

Vemdalen Hat

Stylish Vemdalen hat with our nice logo! The model is one size and fits most.

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Worn by Crown Princess Victoria on:

29 March 2019

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Scapa V-Neck Sweater Vest

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What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Oct 27 Vemdalen Hat

Vemdalen Hat

Worn by Crown Princess Victoria on:

Recently Added!

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What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Oct 27 Vemdalen Hat

Vemdalen Hat

Worn by Crown Princess Victoria on:

Oct 27 Corinne Bowtie in Pink

Oct 27 Lara Bohinc Double Leopard Chain Circle Scarf

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