What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Zara Combined Tote

Tote bag in a combination of materials

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Worn by Princess Madeleine on:

7 October 2016

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Oct 23, 2025

Alberto Biani Flared Tailored-Cut Trousers

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What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Dec 27 Zara Combined Tote

Zara Combined Tote

Worn by Princess Madeleine on:

Recently Added!

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What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Dec 27 Zara Combined Tote

Zara Combined Tote

Worn by Princess Madeleine on:

Dec 27 Zadig et Voltaire Rock Suede Bag

Dec 27 Chanel Top-Handle Flap Bag in Purple Leather

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