What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria attends engagements in Uppsala and Stockholm

Nov 27, 2025

Crown Princess Victoria attends engagements in Uppsala and Stockholm

Nov 27, 2025

Nov 27, 2025

Latest Find

Featured

Zara Embellished Boxy Sweater

Princess Stephanie, Tops

Zara Embellished Boxy Sweater

Princess Stephanie, Tops

Princess Stephanie, Tops

All in Bags

Aspinal of London Midi Mayfair Bag in Black Patent Croc

Feb 27

Feb 27 Aspinal of London Midi Mayfair Bag in Black Patent Croc

Princess Carina, Bags, Princess Eugenie

Aspinal of London Mini Mayfair Bag in Evergreen Patent Croc

Feb 27

Feb 27 Aspinal of London Mini Mayfair Bag in Evergreen Patent Croc

Princess Theodora, Bags

Gucci Bamboo 1947 Top Handle Mini Bag in Black Patent

Feb 27

Feb 27 Gucci Bamboo 1947 Top Handle Mini Bag in Black Patent

Princess Maria-Olympia, Bags

Francesco Biasia Quilted Clutch

Feb 26

Feb 26 Francesco Biasia Quilted Clutch

Crown Princess Victoria, Bags

Feb 26

Feb 26 Fendi Logo Baguette Bag in Black

Princess Marie, Bags

Silvia Tcherassi Wayuu Mochila Bag

Feb 25

Feb 25 Silvia Tcherassi Wayuu Mochila Bag

Queen Maxima, Bags

Tod's Drawstring Leather Bag

Feb 25

Feb 25 Tod's Drawstring Leather Bag

Princess Marie, Bags

Giuseppe Zanotti Cowhide Small Bag

Feb 25

Feb 25 Giuseppe Zanotti Cowhide Small Bag

Princess Marie, Bags

Renaud Pellegrino Juliet Clutch in Red/Green/Blue/Yellow

Feb 23

Feb 23 Renaud Pellegrino Juliet Clutch in Red/Green/Blue/Yellow

Princess Marie, Bags

Cesta Collective Suede Clutch in Tobacco

Feb 23

Feb 23 Cesta Collective Suede Clutch in Tobacco

Meghan Markle, Bags

Uterque Geometric Detail Crossbody Bag

Feb 20

Feb 20 Uterque Geometric Detail Crossbody Bag

Queen Letizia, Bags

Giorgio Armani Alligator Shoulder Bag

Feb 19

Feb 19 Giorgio Armani Alligator Shoulder Bag

Queen Paola, Bags

Giorgio Armani Embossed Leather Handle Bag

Feb 19

Feb 19 Giorgio Armani Embossed Leather Handle Bag

Queen Paola, Bags

Giorgio Armani Checkered Suede Handbag

Feb 19

Feb 19 Giorgio Armani Checkered Suede Handbag

Queen Paola, Bags

Armani Jeans Crossbody Camera Bag

Feb 19

Feb 19 Armani Jeans Crossbody Camera Bag

Queen Sofia, Bags

Sophie Habsburg Minuit Clutch in Grey

Feb 19

Feb 19 Sophie Habsburg Minuit Clutch in Grey

Countess of Wessex, Bags

Lulu Guinness Lips Clutch in Red Padded Leather

Feb 17

Feb 17 Lulu Guinness Lips Clutch in Red Padded Leather

Princess Eugenie, Bags

Tiffany & Co Metallic Clutch

Feb 17

Feb 17 Tiffany & Co Metallic Clutch

Princess Beatrice, Bags

Giorgio Armani Smooth Bag

Feb 17

Feb 17 Giorgio Armani Smooth Bag

Queen Paola, Bags

Delvaux Triangle Bag

Feb 17

Feb 17 Delvaux Triangle Bag

Queen Paola, Bags