What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Swedish Crown Princess Family visits Södersjukhuset on Christmas Eve

Dec 24, 2025

Swedish Crown Princess Family visits Södersjukhuset on Christmas Eve

Dec 24, 2025

Dec 24, 2025

Latest Find

Featured

Cartier Panthère de Cartier Ring

Queen Maxima, Accessories, Rings

Cartier Panthère de Cartier Ring

Queen Maxima, Accessories, Rings

Queen Maxima, Accessories, Rings

All in Dresses

Etro Floral-print Stretch-crepe Midi Dress

May 12

May 12 Etro Floral-print Stretch-crepe Midi Dress

Queen Mathilde, Dresses

Natan Couture Josie Dress in Blue

May 12

May 12 Natan Couture Josie Dress in Blue

Queen Maxima, Dresses

Reformation Sigmund Dress in Navy

May 10

May 10 Reformation Sigmund Dress in Navy

Princess Maria-Olympia, Dresses

Cayro Ring Detail Dress

May 10

May 10 Cayro Ring Detail Dress

Queen Letizia, Dresses

Suzannah Eudora Cocktail Shirt Dress in Green

May 9

May 9 Suzannah Eudora Cocktail Shirt Dress in Green

Countess of Wessex, Dresses

Alaïa Metallic Fit-&-Flare Midi Dress

May 8

May 8 Alaïa Metallic Fit-&-Flare Midi Dress

Countess of Wessex, Dresses

Yves Saint Laurent Rive Gauche Silk Knee-Length Dress

May 7

May 7 Yves Saint Laurent Rive Gauche Silk Knee-Length Dress

Princess Maria-Olympia, Dresses

Emporio Armani Kids Denim Dungaree Dress in All-Over Eagle Pattern

May 7

May 7 Emporio Armani Kids Denim Dungaree Dress in All-Over Eagle Pattern

Princess Gabriella, Dresses

Akris Sea Island Shirt Dress

May 7

May 7 Akris Sea Island Shirt Dress

Princess Charlene, Dresses

Sandro Riley Eyelet Ottoman Knit Dress in Blue

May 6

May 6 Sandro Riley Eyelet Ottoman Knit Dress in Blue

Princess Beatrice, Dresses

Max Mara Zaza Floral Printed Shirt Dress

May 5

May 5 Max Mara Zaza Floral Printed Shirt Dress

Duchess of Cambridge, Dresses

Mango Yinyan Dress

May 4

May 4 Mango Yinyan Dress

Queen Letizia, Dresses

Edeline Lee Pedernal Dress

May 4

May 4 Edeline Lee Pedernal Dress

Duchess of Cambridge, Dresses

Countess Ebba von Eckermann Vintage 60s Dress

May 2

May 2 Countess Ebba von Eckermann Vintage 60s Dress

Crown Princess Mette Marit, Dresses

Zara Dress with Rounded Collar and Frill

May 2

May 2 Zara Dress with Rounded Collar and Frill

Princess Beatrice, Dresses

Luella Strapless Appliqué Dress

May 2

May 2 Luella Strapless Appliqué Dress

Princess Beatrice, Dresses

Issa One-Shoulder Lace Dress in Purple

May 2

May 2 Issa One-Shoulder Lace Dress in Purple

Princess Beatrice, Dresses

Pia Tjelta Margot Dress in Marguerite Mint

May 2

May 2 Pia Tjelta Margot Dress in Marguerite Mint

Crown Princess Mette Marit, Dresses

Zimmermann Lurex Wrap Dress

Apr 30

Apr 30 Zimmermann Lurex Wrap Dress

Princess Isabella, Dresses

Il Gufo Stretch Poplin Sleeveless Dress

Apr 30

Apr 30 Il Gufo Stretch Poplin Sleeveless Dress

Princess Gabriella, Dresses