What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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King Carl Gustaf and Queen Silvia attend Salzburg Festival

August 13, 2026

King Carl Gustaf and Queen Silvia attend Salzburg Festival

August 13, 2026

This week, King Carl Gustaf and Queen Silvia attended the Salzburg Festival in Austria.

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August 13, 2026

Latest Find

Featured

Akris Alexa Bag in Tan

Princess Charlene, Bags

Akris Alexa Bag in Tan

Princess Charlene, Bags

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Princess Charlene, Bags

All in Dresses

Safiyaa Loura Draped Peplum Dress in Lupine

Jun 13

Jun 13 Safiyaa Loura Draped Peplum Dress in Lupine

Princess Madeleine, Dresses

Suzannah Grandad Dress in Floral Tiles

Jun 12

Jun 12 Suzannah Grandad Dress in Floral Tiles

Countess of Wessex, Dresses

Massimo Dutti Textured Mock-Turtleneck Dress

Jun 9

Jun 9 Massimo Dutti Textured Mock-Turtleneck Dress

Queen Letizia, Dresses

Emilia Wickstead Mara Dress in Blue Rose

Jun 9

Jun 9 Emilia Wickstead Mara Dress in Blue Rose

Princess Charlene, Dresses

Akris Stripe Embroidery Midi Dress

Jun 8

Jun 8 Akris Stripe Embroidery Midi Dress

Princess Charlene, Dresses

Max&Co Kids Corolla Dress

Jun 7

Jun 7 Max&Co Kids Corolla Dress

Princess Gabriella, Dresses

Rebecca Vallance Skye Short-Sleeve Midi Dress in Blue

Jun 4

Jun 4 Rebecca Vallance Skye Short-Sleeve Midi Dress in Blue

Zara Phillips, Dresses

Natan Abba Dress in Ochre

Jun 3

Jun 3 Natan Abba Dress in Ochre

Queen Maxima, Dresses

ByTiMo Poplin Belt Dress in White

Jun 3

Jun 3 ByTiMo Poplin Belt Dress in White

Princess Estelle, Dresses

Akris Dandelion Print Midi Dress with Removable Bow

Jun 3

Jun 3 Akris Dandelion Print Midi Dress with Removable Bow

Princess Charlene, Dresses

ME and EM Floral Garden Print Midi Dress in Printed Woven Light Cream/Blue/Multi

Jun 2

Jun 2 ME and EM Floral Garden Print Midi Dress in Printed Woven Light Cream/Blue/Multi

Princess Caroline, Dresses

Céline Babydoll Mini Dress in Winter Garden Print Crepe de Chine

Jun 2

Jun 2 Céline Babydoll Mini Dress in Winter Garden Print Crepe de Chine

Princess Alexandra Monaco, Dresses

Aspiga Victoria V-Neck Dress in Blue Broderie

Jun 2

Jun 2 Aspiga Victoria V-Neck Dress in Blue Broderie

Countess of Wessex, Dresses

Erdem Floral Pleated Long Sleeve Dress

May 28

May 28 Erdem Floral Pleated Long Sleeve Dress

Princess Charlene, Dresses

Yolanda Guillén Lirio Dress

May 28

May 28 Yolanda Guillén Lirio Dress

Queen Letizia, Dresses

Rebecca Vallance Estella Dress

May 27

May 27 Rebecca Vallance Estella Dress

Princess Elisabeth, Dresses

Rebecca Vallance Orchid Blues Midi Dress

May 25

May 25 Rebecca Vallance Orchid Blues Midi Dress

Princess Eugenie, Dresses

Saloni Lea Dress in Black/Gold Flowers

May 25

May 25 Saloni Lea Dress in Black/Gold Flowers

Princess Alexandra Monaco, Dresses

Zimmermann Dawning Sunray Midi Dress

May 25

May 25 Zimmermann Dawning Sunray Midi Dress

Crown Princess Marie Chantal, Dresses, Princess Charlene

Seraphine Tweed Maternity Dress

May 25

May 25 Seraphine Tweed Maternity Dress

Princess Alexandra, Dresses