What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Princess Astrid's Economic Mission to the USA - Day 1

Oct 6, 2025

Princess Astrid's Economic Mission to the USA - Day 1

Oct 6, 2025

Oct 6, 2025

Latest Find

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Saint Laurent Monogram Kate Clutch

Princess Astrid, Bags

Saint Laurent Monogram Kate Clutch

Princess Astrid, Bags

Princess Astrid, Bags

All in Outerwear

Chanel Silk Blend Tweed Coat

Jul 7

Jul 7 Chanel Silk Blend Tweed Coat

Crown Princess Marie Chantal, Outerwear

Prada Mink Jacket

Jul 7

Jul 7 Prada Mink Jacket

Crown Princess Marie Chantal, Outerwear

Balenciaga Collarless Wool Coat

Jul 6

Jul 6 Balenciaga Collarless Wool Coat

Crown Princess Marie Chantal, Outerwear

Etro Silk Print Coat

Jul 6

Jul 6 Etro Silk Print Coat

Grand Duchess Maria Teresa, Outerwear

Saint James Peacoat

Jul 6

Jul 6 Saint James Peacoat

HGD Stéphanie, Outerwear

Nicole Farhi Graphic Tweed Coat in Black/White

Jul 5

Jul 5 Nicole Farhi Graphic Tweed Coat in Black/White

Princess Eugenie, Outerwear

Sandro Tailored Jacket in Umber Land

Jul 4

Jul 4 Sandro Tailored Jacket in Umber Land

Princess Stephanie, Outerwear

Mango Striped Suit Blazer in Fuchsia

Jul 4

Jul 4 Mango Striped Suit Blazer in Fuchsia

Camille Gottlieb, Outerwear

Chanel HC Embellished Flowers Tweed Jacket

Jul 4

Jul 4 Chanel HC Embellished Flowers Tweed Jacket

Charlotte Casiraghi, Outerwear

Balmain Double-breasted Two-tone Crepe Blazer in Mint

Jul 4

Jul 4 Balmain Double-breasted Two-tone Crepe Blazer in Mint

Duchess of Cambridge, Outerwear

Alice and Olivia Embellished Wool-Blend Cape

Jul 2

Jul 2 Alice and Olivia Embellished Wool-Blend Cape

Princess Eugenie, Outerwear

Chanel Sequined Jacket with Embellished Buttons

Jul 2

Jul 2 Chanel Sequined Jacket with Embellished Buttons

Princess Caroline, Outerwear

Zara Maxi Bomber Jacket with Pockets

Jul 1

Jul 1 Zara Maxi Bomber Jacket with Pockets

Princess Beatrice, Outerwear

Mango Natalie Jacquard Suit Jacket

Jul 1

Jul 1 Mango Natalie Jacquard Suit Jacket

Camille Gottlieb, Outerwear

Eileen Fisher Organic Cotton Satin Steel Jacket in Forest Night

Jul 1

Jul 1 Eileen Fisher Organic Cotton Satin Steel Jacket in Forest Night

Princess Eugenie, Outerwear

P.A.R.O.S.H Feather-Trim Belted Coat in Yellow

Jun 30

Jun 30 P.A.R.O.S.H Feather-Trim Belted Coat in Yellow

Grand Duchess Maria Teresa, Outerwear

Zeus & Dione Thebes Blazer in Ivory/Green

Jun 28

Jun 28 Zeus & Dione Thebes Blazer in Ivory/Green

Queen Maxima, Outerwear

Chanel Wool Tweed Jacket

Jun 25

Jun 25 Chanel Wool Tweed Jacket

Tatiana Casiraghi, Outerwear

Wimbledon Full Zip Jacket

Jun 24

Jun 24 Wimbledon Full Zip Jacket

Duchess of Cambridge, Outerwear

Ralph Lauren Parker Stretch Wool Jacket

Jun 23

Jun 23 Ralph Lauren Parker Stretch Wool Jacket

Princess Claire, Outerwear