What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Queen Letizia, Outerwear

COS Belted Double-Faced Wool Coat

Queen Letizia, Outerwear

All in Princess Madeleine

May 27

May 27 Carmen Marc Valvo Scattered Sequin Gown

Sarah Williams

Princess Madeleine, Gowns

May 26

May 26 Carmen Marc Valvo Couture Textured Strapless Gown

Sarah Williams

Princess Madeleine, Gowns

May 23

May 23 Nina Ricci Beaded Ball Gown

Sarah Williams

Princess Madeleine, Gowns, Queen Silvia

May 23

May 23 Valentino Lace Couture Wedding Gown

Sarah Williams

Princess Madeleine, Gowns

May 21

May 21 Paule Ka Wool Tricotine Dress

Sarah Williams

Princess Madeleine, Dresses

May 21

May 21 Somerset by Alice Temperley Leopard Print Dress

Sarah Williams

Princess Madeleine, Dresses

May 21

May 21 Missoni Sleeveless Knit Dress

Sarah Williams

Dresses, Princess Madeleine

May 21

May 21 Missoni Printed Mini Dress

Sarah Williams

Princess Madeleine, Dresses

May 21

May 21 Paule Ka Colour Block Peplum Dress

Sarah Williams

Princess Madeleine, Dresses

May 21

May 21 Juicy Couture Smock Halter Neck Dress

Sarah Williams

Princess Madeleine, Dresses

May 21

May 21 Max Mara Faux Wrap Dress

Sarah Williams

Princess Madeleine, Dresses

May 21

May 21 3.1 Phillip Lim Silk Embellished Mini Dress

Sarah Williams

Princess Madeleine, Dresses

May 21

May 21 3.1 Phillip Lim Silk Button Mini Dress

Sarah Williams

Princess Madeleine, Dresses

May 21

May 21 Karen Millen Check Print Dress

Sarah Williams

Princess Madeleine, Dresses

May 21

May 21 Alice + Olivia Silk Mini Dress

Sarah Williams

Princess Madeleine, Dresses

May 21

May 21 Rebecca Taylor Boucle Tweed Dress

Sarah Williams

Princess Madeleine, Dresses

May 21

May 21 Giambattista Valli Silk Rose Dress

Sarah Williams

Princess Madeleine, Dresses

May 21

May 21 Alberta Ferretti Cocktail Dress

Sarah Williams

Princess Madeleine, Dresses

May 18

May 18 Jimmy Choo Abel 100mm Pumps in Snakeskin

Sarah Williams

Princess Madeleine, Shoes

May 18

May 18 Roksanda Margot Flannel Crepe Bell Sleeve Dress

Sarah Williams

Princess Madeleine, Dresses

What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

May 27 Carmen Marc Valvo Scattered Sequin Gown

May 26 Carmen Marc Valvo Couture Textured Strapless Gown

May 23 Nina Ricci Beaded Ball Gown

May 23 Valentino Lace Couture Wedding Gown

May 21 Paule Ka Wool Tricotine Dress

May 21 Somerset by Alice Temperley Leopard Print Dress

May 21 Missoni Sleeveless Knit Dress

May 21 Missoni Printed Mini Dress

May 21 Paule Ka Colour Block Peplum Dress

May 21 Juicy Couture Smock Halter Neck Dress

May 21 Max Mara Faux Wrap Dress

May 21 3.1 Phillip Lim Silk Embellished Mini Dress

May 21 3.1 Phillip Lim Silk Button Mini Dress

May 21 Karen Millen Check Print Dress

May 21 Alice + Olivia Silk Mini Dress

May 21 Rebecca Taylor Boucle Tweed Dress

May 21 Giambattista Valli Silk Rose Dress

May 21 Alberta Ferretti Cocktail Dress

May 18 Jimmy Choo Abel 100mm Pumps in Snakeskin

May 18 Roksanda Margot Flannel Crepe Bell Sleeve Dress

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