What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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King Carl Gustaf and Crown Princess Victoria attend Day 1 of People and Defense National Conference

Jan 11, 2026

King Carl Gustaf and Crown Princess Victoria attend Day 1 of People and Defense National Conference

Jan 11, 2026

Jan 11, 2026

Latest Find

Featured

Chloé Ruffle Blouse in Pink

Crown Princess Mette Marit, Tops

Chloé Ruffle Blouse in Pink

Crown Princess Mette Marit, Tops

Crown Princess Mette Marit, Tops

All in Shoes

Francesco Russo Leather D'orsay Pumps

Apr 13

Apr 13 Francesco Russo Leather D'orsay Pumps

Princess Charlene, Shoes

Giorgio Armani Colorblock Pumps

Apr 10

Apr 10 Giorgio Armani Colorblock Pumps

Queen Mathilde, Shoes

Versace Kids Gianni Ribbon Ballerinas

Apr 9

Apr 9 Versace Kids Gianni Ribbon Ballerinas

Princess Gabriella, Shoes

Michael Kors Alina Flex Pumps

Apr 8

Apr 8 Michael Kors Alina Flex Pumps

Princess Ingrid-Alexandra, Shoes

Valentino Rockstud Bow Peep Toe Pumps in Pink

Apr 7

Apr 7 Valentino Rockstud Bow Peep Toe Pumps in Pink

HGD Stéphanie, Shoes

Valentino Garavani One Stud 90 Pumps in Black

Apr 6

Apr 6 Valentino Garavani One Stud 90 Pumps in Black

Queen Maxima, Shoes

Chloé Kick Sneakers

Apr 2

Apr 2 Chloé Kick Sneakers

Princess Charlene, Shoes

Mango Audrey Pumps in Light Brown

Apr 1

Apr 1 Mango Audrey Pumps in Light Brown

Queen Mathilde, Shoes

Magrit Carlota Pumps in Beige

Apr 1

Apr 1 Magrit Carlota Pumps in Beige

Queen Letizia, Shoes

Mar 29

Mar 29 Chanel Interlocking CC Logo Slingback Pumps

Charlotte Casiraghi, Shoes

Dolce & Gabbana Bellucci Pumps in Black

Mar 29

Mar 29 Dolce & Gabbana Bellucci Pumps in Black

Princess Charlene, Shoes

Gianvito Rossi Gianvito 105 Pumps in Chocolate Brown Suede

Mar 25

Mar 25 Gianvito Rossi Gianvito 105 Pumps in Chocolate Brown Suede

Queen Maxima, Shoes, Duchess of Cambridge

Chanel Fleece-Lined Leather Ankle Boots

Mar 22

Mar 22 Chanel Fleece-Lined Leather Ankle Boots

Charlotte Casiraghi, Shoes

Geox Boys Leather Velcro Trainers

Mar 21

Mar 21 Geox Boys Leather Velcro Trainers

Prince Charles, Shoes, Prince François

Jimmy Choo Avenue 85 Sandals

Mar 21

Mar 21 Jimmy Choo Avenue 85 Sandals

Princess Claire, Shoes

Brunate V-Shaped Pumps in Taupe

Mar 20

Mar 20 Brunate V-Shaped Pumps in Taupe

Queen Silvia, Shoes

Brunate V-Shaped Pumps in Black

Mar 20

Mar 20 Brunate V-Shaped Pumps in Black

Queen Silvia, Shoes

Sandy Liang Crisscross Strap Ballet Flat in Pink

Mar 17

Mar 17 Sandy Liang Crisscross Strap Ballet Flat in Pink

Princess Alexandra Monaco, Shoes

Saint Laurent Leopard-Print Espadrilles in Brown

Mar 17

Mar 17 Saint Laurent Leopard-Print Espadrilles in Brown

Princess Caroline, Shoes

Christian Louboutin Leopard-Print Pony-Hair Bow Pumps

Mar 17

Mar 17 Christian Louboutin Leopard-Print Pony-Hair Bow Pumps

Princess Caroline, Shoes