What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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King Carl Gustaf and Queen Silvia mark Swedish Radio's 100th anniversary

Sep 19, 2025

King Carl Gustaf and Queen Silvia mark Swedish Radio's 100th anniversary

Sep 19, 2025

Sep 19, 2025

Latest Find

Featured

Sergio Rossi Navy Satin Bow Heels

Princess Laurentien, Shoes

Sergio Rossi Navy Satin Bow Heels

Princess Laurentien, Shoes

Princess Laurentien, Shoes

Lisi Fracchia Destellos de Argentina Bracelet

Jun 12

Jun 12 Lisi Fracchia Destellos de Argentina Bracelet

Queen Maxima, Bracelet, Accessories

Multitudes Carrara Tote Bag

Jun 12

Jun 12 Multitudes Carrara Tote Bag

Crown Princess Mette Marit, Bags

Hugo Boss Berita Top in Hydrangea

Jun 12

Jun 12 Hugo Boss Berita Top in Hydrangea

Crown Princess Mette Marit, Tops

Bottega Veneta Andiamo Medium Bag in Aloe

Jun 11

Jun 11 Bottega Veneta Andiamo Medium Bag in Aloe

Grand Duchess Maria Teresa, Bags

Gabriela Hearst Samira Collared Wool Top

Jun 11

Jun 11 Gabriela Hearst Samira Collared Wool Top

Crown Princess Mette Marit, Tops

Isabelle Fa Gold Necklace

Jun 11

Jun 11 Isabelle Fa Gold Necklace

Queen Maxima, Accessories, Necklace

Giorgio Armani Two-Toned Nappa-Leather Jacket

Jun 11

Jun 11 Giorgio Armani Two-Toned Nappa-Leather Jacket

Queen Mathilde, Outerwear

Christian Dior V-Neck Peplum Dress in White

Jun 11

Jun 11 Christian Dior V-Neck Peplum Dress in White

Queen Maxima, Dresses

Gabriela Hearst Vesta Trousers in Camel

Jun 11

Jun 11 Gabriela Hearst Vesta Trousers in Camel

Crown Princess Mette Marit, Bottoms

Hermes Jige Elan 29 Clutch in Gold Leather

Jun 11

Jun 11 Hermes Jige Elan 29 Clutch in Gold Leather

Queen Maxima, Bags

Decadent April Small Crossbody Bag in Chili Red

Jun 11

Jun 11 Decadent April Small Crossbody Bag in Chili Red

Queen Margrethe, Bags

Monies Chrysocolla Ring

Jun 11

Jun 11 Monies Chrysocolla Ring

Grand Duchess Maria Teresa, Accessories, Rings

Armand Ventilo Floral Pumps

Jun 10

Jun 10 Armand Ventilo Floral Pumps

HGD Stéphanie, Shoes

Gucci Cady Stretch Bootcut Trousers With Side Piping Details

Jun 9

Jun 9 Gucci Cady Stretch Bootcut Trousers With Side Piping Details

Princess Astrid, Bottoms

Natan Arrow Trousers

Jun 9

Jun 9 Natan Arrow Trousers

Queen Maxima, Bottoms

Apostrophe Trompe-l'Oeil Shirt Sweater in Beige

Jun 9

Jun 9 Apostrophe Trompe-l'Oeil Shirt Sweater in Beige

HGD Stéphanie, Tops

Apostrophe Trompe-l'Oeil Shirt Sweater in Blue

Jun 9

Jun 9 Apostrophe Trompe-l'Oeil Shirt Sweater in Blue

HGD Stéphanie, Tops

Salvatore Ferragamo Vara Bow Pumps in Oxford Blue Patent

Jun 9

Jun 9 Salvatore Ferragamo Vara Bow Pumps in Oxford Blue Patent

HGD Stéphanie, Shoes

Adidas Stan Smith Shoes in White/Blue

Jun 9

Jun 9 Adidas Stan Smith Shoes in White/Blue

Princess Elisabeth, Shoes

Warehouse Printed Cold-Shoulder Top

Jun 9

Jun 9 Warehouse Printed Cold-Shoulder Top

Autumn Phillips, Tops