What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria inaugurates Storängen wetland

August 28, 2026

Crown Princess Victoria inaugurates Storängen wetland

August 28, 2026

On Thursday, Crown Princess Victoria inaugurated the Storängen wetland in the Krämbol nature area in Södermanland.

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August 28, 2026

Latest Find

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Toteme T-Lock Crossbody Bag in Black Leather

Crown Princess Mette Marit, Bags

Toteme T-Lock Crossbody Bag in Black Leather

Crown Princess Mette Marit, Bags

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Crown Princess Mette Marit, Bags

Beige Horsehair

Beige Horsehair

Alter Designs

Balenciaga+Classic+Mini+City+Edge-Line+Bag+in+Blue.jpg

Braccialini

Chanel Black.png

Christian Dior

Christian+Dior+Diorama+Bag+in+Red.png

Emporio Armani

Gucci+Dionysus+Mini+Bag+in+Hibiscus+Red+Leather.jpg

Pink

Sergio Rossi

Nude

Stella McCartney

Zara Bag with Handle and Strap.jpg

Zara+Crossbody+Bag+with+Bow+in+Red.jpg

Zara Studded Minaudiere.jpg

Zara Beaded Transparent Crossbody Bag.png