What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

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Grand Duchess Stéphanie meets representatives of Luxembourg Hospitals Federation

Jan 9, 2026

Grand Duchess Stéphanie meets representatives of Luxembourg Hospitals Federation

Jan 9, 2026

Jan 9, 2026

Latest Find

Featured

Massimo Rebecchi Beaded Trim Skirt

Crown Princess Mette Marit, Bottoms

Massimo Rebecchi Beaded Trim Skirt

Crown Princess Mette Marit, Bottoms

Crown Princess Mette Marit, Bottoms

All tagged Gucci

Gucci Horsebit Ankle Boots in Dark Brown Suede

Nov 5

Nov 5 Gucci Horsebit Ankle Boots in Dark Brown Suede

Princess Madeleine, Shoes

Gucci Shield Sunglasses

Oct 22

Oct 22 Gucci Shield Sunglasses

Queen Sonja, Accessories, Sunglasses

Gucci Flora Print Scarf

Aug 26

Aug 26 Gucci Flora Print Scarf

Queen Sonja, Accessories

Gucci Bamboo Large Shopper Bag

Jul 14

Jul 14 Gucci Bamboo Large Shopper Bag

Princess Ariane, Bags

Gucci GG Snakeskin Shoulder Bag

Jun 24

Jun 24 Gucci GG Snakeskin Shoulder Bag

Bags, Princess Beatrix

Gucci Mini Bardot Handbag in Black

Jun 2

Jun 2 Gucci Mini Bardot Handbag in Black

Princess Caroline, Bags

Gucci Floral Embroidered Jacket

May 29

May 29 Gucci Floral Embroidered Jacket

Princess Astrid, Outerwear

Gucci Silk Flared Trousers in Fuchsia

May 5

May 5 Gucci Silk Flared Trousers in Fuchsia

Queen Maxima, Bottoms

Gucci Ruffled Sleeves Top in Fuchsia

May 5

May 5 Gucci Ruffled Sleeves Top in Fuchsia

Queen Maxima, Tops

Gucci Eyewear Cat-Eye Glasses

Apr 24

Apr 24 Gucci Eyewear Cat-Eye Glasses

Crown Princess Mary, Accessories, Sunglasses

Gucci GG0631S Sunglasses

Apr 2

Apr 2 Gucci GG0631S Sunglasses

Queen Mathilde, Sunglasses, Accessories

Gucci Canvas Baiadera Stripe Weekender Bag

Mar 23

Mar 23 Gucci Canvas Baiadera Stripe Weekender Bag

Charlotte Casiraghi, Bags

Gucci Ruffle Tartan Embrodiered Dress

Mar 23

Mar 23 Gucci Ruffle Tartan Embrodiered Dress

Charlotte Casiraghi, Dresses

Gucci Pleated Checked Wool-Twill Midi Skirt

Feb 26

Feb 26 Gucci Pleated Checked Wool-Twill Midi Skirt

Duchess of Cambridge, Bottoms

Gucci Ribbed-Knit Polo Top

Feb 9

Feb 9 Gucci Ribbed-Knit Polo Top

Princess Maria-Olympia, Tops

Gucci Bamboo 1947 Small Top Handle Bag in Black

Feb 5

Feb 5 Gucci Bamboo 1947 Small Top Handle Bag in Black

Princess Theodora, Bags

Gucci Zebra GG Pumps

Feb 3

Feb 3 Gucci Zebra GG Pumps

Princess Laurentien, Shoes

Gucci Pre-Fall 2015 Leaf Print Gown

Dec 24

Dec 24 Gucci Pre-Fall 2015 Leaf Print Gown

Crown Princess Marie Chantal, Gowns

Gucci Horsebit 1955 Small Shoulder Bag

Dec 12

Dec 12 Gucci Horsebit 1955 Small Shoulder Bag

Bags, Queen Letizia

Gucci Bee Ribbon Bow Brooch

Nov 25

Nov 25 Gucci Bee Ribbon Bow Brooch

Princess Astrid, Accessories, Brooches