What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Swedish Royal Couple and Princess Sofia attend Global Child Forum

October 13, 2026

Swedish Royal Couple and Princess Sofia attend Global Child Forum

October 13, 2026

On Tuesday, King Carl Gustaf, Queen Silvia, and Princess Sofia attended the Global Child Forum at the Royal Palace.

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October 13, 2026

Latest Find

Featured

Marks & Spencer Peak Lapel Tuxedo Jacket

Meghan Markle, Outerwear

Marks & Spencer Peak Lapel Tuxedo Jacket

Meghan Markle, Outerwear

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Meghan Markle, Outerwear

Alter Design

Alter+Designs+Re-Worked+Denim+SJacke.png

American Apparel

American Apparel Denim Bomber Jacket.jpg

ASOS Leather Biker Jacket in Black with Rebel Rose Back Print.jpg

Collusion Unisex Oversized Blues Hoodie With Print.jpg

Columbia Bird Mountain Ski Synthetic Down Jacket in WhiteTradewinds Grey.jpg

Elisabetta Franchi

Gucci Silk Loved Panther Bomber Jacket.jpeg

H&M Double-Breasted Plaid Blazer.jpg

H&M Teddy-Lined Jacket in Dark BrownLight Beige.jpg

Jacquemus Le Blouson Fernando Leopard-Print Faux Fur Coat.jpg

Mango Blazer.png

River Island

River Island 'Trouble Maker' Jacket.jpg

Sandro Jacket.png

Sandro Sequinned Suit Jacket in Ecru.jpg

Tara Jarmon

Tommy Hilfiger

Tommy Jeans

Tommy Jeans For UO 90s Bomber Jacket.jpg

Zara Collarless Zip Coat in White.jpg

Zara Ethnic Embroidered Jacket.jpg

Zara Embroidered Sequin Army Jacket.jpg

Zara+Tweed+Jacket+with+Poplin+in+Black.jpg

Messages Image(2731647969).jpeg

Zara Polka Dot Floral Print Neoprene Bomber Jacket.jpg

Zara Faux Leather Trench Coat in Brown.jpg

Zara Jacket.png

Zara Jacket.png

Zara Blazer.png

Zara Blazer.png

Zara Oversized Double-Breasted Blazer in Beige.jpg

Zara Jacket.png

Zara Cropped Blazer.png

Zuhair Murad

Zuhair Murad Embellished Tulle Cape in Purple.jpg