What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria attends Björn Carlson's Baltic Sea Prize Ceremony

September 15, 2026

Crown Princess Victoria attends Björn Carlson's Baltic Sea Prize Ceremony

September 15, 2026

On Tuesday, Crown Princess Victoria attended the Björn Carlson's Baltic Sea Prize Ceremony at the Opera Terrace in Stockholm.

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September 15, 2026

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Maison van Belle Beaded Cuff Bracelet

Princess Laurentien, Accessories, Bracelet

Maison van Belle Beaded Cuff Bracelet

Princess Laurentien, Accessories, Bracelet

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Princess Laurentien, Accessories, Bracelet

x Stella McCartney

Chanel HC Embellishment Pleated Top.jpg

Chanel Tweed Panel Top.png

Chanel Wool Button Top in Black.jpg

Chanel Knotted Tweed Crop Top.jpg

Chanel Printed Halterneck Bikini Top in Pink:White.jpg

Chanel Printed Shirt in Pink:White.jpg

Chanel Short-Sleeve Wool Sweater in White.jpg

Chanel Coco Floral-Print Sleeveless Shirt in Black:White.jpg

Chanel CC Daisy Cashmere Sweater in Light Pink and White.png

Chanel Strapless Wool Top in Blue.jpg

Chanel HC Feather-Embellished Bow Top.jpg

Chanel Cotton Popelin Velvet Blouse in Light Blue, White & Black.jpg

Chanel Buttoned Sleeveless Shirt in White Cotton.jpg

Chanel Sleeveless Lace Vest in White.jpg

Chanel Printed Velvet Etamine Blouse in Ecru, Purple, Pink & Burgundy.jpg

Chanel Polo Knit T-Shirt in Pink.png

Chanel Striped Cashmere Sweater.jpg

Chanel Embroidered Cold-Shoulder Wool Sweater.jpg

Chanel Sleeveless Frilled Top.jpg

Chanel Blouse.png

Chanel Double-Breasted Plaid Vest in Pink.png

Chanel Silk Cashmere Turtleneck Pullover in Black.png

Chanel Cashmere Sweater Vest in Grey.png

Chanel Cotton Long-Sleeve Shirt in White.png

Chanel Striped Cotton Shirt in Sky Blue.png

Chloé Fringed Blouse in Cream.jpg

Equipment Slim Signature Blouse in White.jpg

Eres Hopla Swimsuit in Mer Emeraude.png

G.Kero Space Man Shirt in White.jpg

G.Kero Guapas De La Isla T-Shirt in Red.jpg

Gucci Pleat Front Shirt in Blue.jpg

Gucci Printed Pussybow Blouse.png

Gucci Striped Shirt.jpg

Gucci Check Print Silk Sleeveless Top.jpg

Gucci Multicolour Striped Cashmere Top.jpg

Gucci Leather Ruffle Button-down Shirt in Sage.jpg

Gucci Striped Cashmere Jumper With Crystal Embroidery in White.jpg

Gucci Alpaca Jumper with Leather Cuffs.jpg

Gucci Snake Print Crêpe De Chine Shirt.jpg

Gucci Satin Embroidered Top in Black.jpg

Gucci Tropical Print Silk Cape Shirt.jpg

Gucci Striped Turtleneck Jumper in Black:Red.jpg

Gucci Tiger-Print Striped-Knit Jumper.jpg

Gucci Blind For Love T-Shirt in White.jpg

Gucci Tiger Floral-Embroidered Hooded Sweatshirt.jpg

Gucci Strawberry Embroidered Knit Top.jpg

Isabel Marant

Isabel Marant Symi One-Piece Swimsuit in White.jpg

Maje Maestry Mock-Neck Top in Black.png

Monoprix Long-Sleeved Striped Shirt in Old Gold.jpg

x Monoprix

Petit Bateau

Petit Bateau Striped Bikini.jpg

Petit Bateau One-Piece Striped Swimsuit in Ecume:Noir.jpg

Petit Bateau Two-Piece Braided Swimsuit in Peps Red.jpg

Prada Embellished Silk-Twill Pyjama Top in Black.jpg

Saint Laurent

Saint Laurent Striped Sailor Sweater in Black and Ivory Wool.jpg

Saint Laurent Mosaic-Embroidered Western-Style Shirt.jpg

Saint Laurent Lightening Bolt T-Shirt in Black Jersey.jpg

Saint Laurent Star-Print Silk Blouse.jpg

Saint Laurent Striped Sequinned Stretch-Knit Sweater.jpg

Saint Laurent 'Yves Saint Laurent Stars' Print Shirt.jpg

Saint Laurent Lavallière-Neck Blouse in Black Shiny And Matte Puppytooth Silk.jpg

Saint Laurent Crystal-Embellished Silk Georgette Shirt.jpg

Saint Laurent The Smith T-Shirt in Black.jpg

Saint Laurent 'Love' T-Shirt in Black.jpg

Saint Laurent Ribbed High Neck Jumper in Black.jpg

Sessun Theodore Shirt in Brown Whiskey.jpg

Sessùn Kaly Wool Jumper.png

Stella McCartney

Stella McCartney Ribbed Turtleneck Sweater in Grey.jpg

Stella McCartney Wool Jumper in Cornflower.jpg

Stella McCartney Wilson Shirt in Blue Geometric Print.jpg

Vanessa Bruno

Vanessa Bruno Helianne Shirt in Navy Blue.jpg

Vanessa Bruno Nipoa Blouse in Dark Green.png

Vanessa Seward

Zara Floral Embroidered Sweater.jpg

Zara Sequinned Patchwork Sweatshirt.jpg

Zara Crochet Halter-Neck Crop Top in Red.jpg