What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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King Carl Gustaf and Crown Princess Couple attend the Swedish Academy's festive gathering

Dec 21, 2024

King Carl Gustaf and Crown Princess Couple attend the Swedish Academy's festive gathering

Dec 21, 2024

Dec 21, 2024

Latest Find

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Jigsaw Velvet Bow Hairclip

Duchess of Cambridge, Accessories

Jigsaw Velvet Bow Hairclip

Duchess of Cambridge, Accessories

Duchess of Cambridge, Accessories

Alice + Olivia

alice-olivia-black-white-porla-embroidered-collar-sweater-black-product-0-792765162-normal.jpeg

Annina Drindl

Annina Drindl Alexia Blouse.png

BDG Plaid Shirt.jpg

Betsey Johnson

Screenshot 2023-08-10 at 11.46.40 AM.png

Beulah London

Beulah London For Freedom T Shirt.jpg

Equipment Adalyn Blouse in Iris Garden.jpg

Gabriela Hearst

Gabriela Hearst Julian Top in Navy.jpg

H&M Printed Sleeveless Top.png

Pangaia x UN SDG Lightweight Recycled-Cotton Hoodie in Grey Marl.jpg

Reiss Eva Asymmetric Contrast-Trim Top in BlackIvory.jpg

Roland Mouret

Roland Mouret Roxby One Shoulder Asymmetric Hem Top.jpg

Sandro T-Shirt with Leather Panel in Black.jpg

Sportmax Giudy Skirt Suit (Resort 2012).jpg

Theory Rymalia Striped Cropped Sweater with Underlay.jpg

Wyse London

Wyse London Colour Block Jumper with Star Elbow Patches in Navy:Grey.jpg

Zara Star Jacquard Sweater.png

Zara Military Style Shirt in Green.jpg