What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Meghan Markle, Bags

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Crown Princess Victoria, Outerwear

Alberto Biani Wool Coat

Grey wool coat with red lining

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Worn by Crown Princess Victoria on:

30 January 2009

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Oct 24, 2025

Aquazzura Bow Tie Clutch in Espresso

Oct 24, 2025

What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Sep 2 Alberto Biani Wool Coat

Alberto Biani Wool Coat

Worn by Crown Princess Victoria on:

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What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Sep 2 Alberto Biani Wool Coat

Alberto Biani Wool Coat

Worn by Crown Princess Victoria on:

Sep 2 Summum Jacquard Jacket

Sep 2 Apostrophe Lace Layered Skirt

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