What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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King Carl Gustaf and Crown Princess Couple attend the Swedish Academy's festive gathering

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Duchess of Cambridge, Accessories

Jigsaw Velvet Bow Hairclip

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Dec 29

Dec 29 Massimo Dutti Wool Jacket

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Princess Madeleine, Outerwear

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Massimo Dutti Wool Jacket

Wool blend jacket in ivory

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Worn by Princess Madeleine on:

15 June 2008

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Dec 21, 2024

Jigsaw Velvet Bow Hairclip

Dec 21, 2024

What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Dec 29 Massimo Dutti Wool Jacket

Massimo Dutti Wool Jacket

Worn by Princess Madeleine on:

Recently Added!

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What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Dec 29 Massimo Dutti Wool Jacket

Massimo Dutti Wool Jacket

Worn by Princess Madeleine on:

Dec 29 Massimo Dutti Lace Scoop Neck Dress

Dec 29 Cath Kidston Floral Print Tote Bag in Navy Blue and Pink

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