What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Queen Letizia, Outerwear

Mango Classic Trench Coat with Belt

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Nov 16

Nov 16 Mayla Ingrid Dress in Plum

Sarah Williams

Crown Princess Victoria, Dresses

Mayla Ingrid Dress in Plum

100% silk ruffle dress in plum from Mayla Stockholm

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Worn by Crown Princess Victoria on:

18 August 2011

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Oct 25, 2025

Mango Classic Trench Coat with Belt

Oct 25, 2025

What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Nov 16 Mayla Ingrid Dress in Plum

Mayla Ingrid Dress in Plum

Worn by Crown Princess Victoria on:

Recently Added!

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What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Nov 16 Mayla Ingrid Dress in Plum

Mayla Ingrid Dress in Plum

Worn by Crown Princess Victoria on:

Nov 16 Mayla Gerthrude Dress in Navy

Nov 16 Mayla Georgia Dress

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