What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Featured

Singaporean State Visit to Sweden - Day 1

October 19, 2026

Singaporean State Visit to Sweden - Day 1

October 19, 2026

On Monday, the President and First Lady of Singapore started a three-day State Visit to Sweden.

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October 19, 2026

Latest Find

Featured

Pourchet Club Clutch Bag in White

Princess Sofia, Bags

Pourchet Club Clutch Bag in White

Princess Sofia, Bags

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Princess Sofia, Bags

All tagged 12May22-B

Maison Rabih Kayrouz Scarf Dress in Purple

May 13

May 13 Maison Rabih Kayrouz Scarf Dress in Purple

Grand Duchess Maria Teresa, Gowns

Giambattista Valli x H&M Ankle Length Ball Dress

Nov 20

Nov 20 Giambattista Valli x H&M Ankle Length Ball Dress

Crown Princess Victoria, Dresses

Gianvito Rossi Gianvito 115 Pumps in Black Patent Leather

Oct 14

Oct 14 Gianvito Rossi Gianvito 115 Pumps in Black Patent Leather

Crown Princess Victoria, Shoes, Princess Sofia

Swarovski Power Rock Clutch

Oct 6

Oct 6 Swarovski Power Rock Clutch

Crown Princess Victoria, Bags

Filippa K Faux Fur Jacket

Aug 13

Aug 13 Filippa K Faux Fur Jacket

Crown Princess Victoria, Outerwear