What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Featured

Singaporean State Visit to Sweden - Day 2

October 20, 2026

Singaporean State Visit to Sweden - Day 2

October 20, 2026

On Tuesday, the President and First Lady of Singapore spent their second day in Sweden.

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October 20, 2026

Latest Find

Featured

Max Mara Sorriso Jacket

Queen Silvia, Outerwear

Max Mara Sorriso Jacket

Queen Silvia, Outerwear

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Queen Silvia, Outerwear

All tagged 12Nov24-Soph

Purdey Technical Lancashire Field Coat

Nov 12

Nov 12 Purdey Technical Lancashire Field Coat

Countess of Wessex, Outerwear

Gianvito Rossi Foster Boots

May 13

May 13 Gianvito Rossi Foster Boots

Countess of Wessex, Shoes