What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria visits Swedish Chemical Inspection Agency

November 12, 2026

Crown Princess Victoria visits Swedish Chemical Inspection Agency

November 12, 2026

On Thursday, Crown Princess Victoria visited the Swedish Chemical Inspection Agency in Sundbyberg.

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November 12, 2026

Latest Find

Featured

Doctor Cutillas 81220 Court Shoes

Queen Sofia, Shoes

Doctor Cutillas 81220 Court Shoes

Queen Sofia, Shoes

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Queen Sofia, Shoes

All tagged 14Jul23-S

Lisa Yang Anni Coat

Jul 14

Jul 14 Lisa Yang Anni Coat

Princess Sofia, Outerwear

Castaner Cati Ankle Strap Sandals

Jul 14

Jul 14 Castaner Cati Ankle Strap Sandals

Princess Sofia, Shoes

ByTiMo Jacquard Embroidery Dress

Jul 14

Jul 14 ByTiMo Jacquard Embroidery Dress

Princess Sofia, Dresses

Caroline Svedbom Luisa Earrings

May 23

May 23 Caroline Svedbom Luisa Earrings

Princess Sofia, Earrings, Accessories