What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

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The Princess of Wales presents Queen Elizabeth II Award for British Design

May 13, 2025

The Princess of Wales presents Queen Elizabeth II Award for British Design

May 13, 2025

May 13, 2025

Latest Find

Featured

Natan Couture Radias Skirt in Navy

Queen Maxima, Bottoms

Natan Couture Radias Skirt in Navy

Queen Maxima, Bottoms

Queen Maxima, Bottoms

All tagged 14May25-V

Emilio Pucci Printed High Neck Blouse

May 14

May 14 Emilio Pucci Printed High Neck Blouse

Crown Princess Victoria, Tops

Zara Blazer with Tuxedo Collar in Blue

Apr 2

Apr 2 Zara Blazer with Tuxedo Collar in Blue

Crown Princess Victoria, Outerwear

Zara ZW Collection Flared Trousers in Blue

Apr 16

Apr 16 Zara ZW Collection Flared Trousers in Blue

Princess Eléonore, Bottoms, Crown Princess Victoria