What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Swedish Royal Couple and Princess Sofia attend Global Child Forum

October 13, 2026

Swedish Royal Couple and Princess Sofia attend Global Child Forum

October 13, 2026

On Tuesday, King Carl Gustaf, Queen Silvia, and Princess Sofia attended the Global Child Forum at the Royal Palace.

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October 13, 2026

Latest Find

Featured

Natan Edor Skirt in Blush Scattered Leaves Print

Queen Mathilde, Bottoms

Natan Edor Skirt in Blush Scattered Leaves Print

Queen Mathilde, Bottoms

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Queen Mathilde, Bottoms

All tagged 14Nov22-V

Mayla Irina Blouse

Nov 14

Nov 14 Mayla Irina Blouse

Crown Princess Victoria, Tops

Tiger of Sweden Ruma Blazer in Peacoat Blue

Dec 1

Dec 1 Tiger of Sweden Ruma Blazer in Peacoat Blue

Crown Princess Victoria, Outerwear

Barndiabetesfonden Blue Knot Bracelet

Nov 9

Nov 9 Barndiabetesfonden Blue Knot Bracelet

Crown Princess Victoria, Accessories, Bracelet