What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Grand Duchess Stéphanie opens Bazar International

Nov 22, 2025

Grand Duchess Stéphanie opens Bazar International

Nov 22, 2025

Nov 22, 2025

Latest Find

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Härkila Mesto Winter Jacket

Crown Princess Mary, Outerwear

Härkila Mesto Winter Jacket

Crown Princess Mary, Outerwear

Crown Princess Mary, Outerwear

All tagged 14Nov25-Soph1

Adore Jewels Diamond Earrings

Jun 8

Jun 8 Adore Jewels Diamond Earrings

Countess of Wessex, Accessories, Earrings

Asprey London Woodland Single Oak Leaf Bracelet in 18ct Yellow Gold with Diamonds

Jun 2

Jun 2 Asprey London Woodland Single Oak Leaf Bracelet in 18ct Yellow Gold with Diamonds

Countess of Wessex, Accessories, Bracelet

Beulah London Mikela Dress in Pink Floral

May 20

May 20 Beulah London Mikela Dress in Pink Floral

Countess of Wessex, Dresses

Giulia Barela Africa Ring

Oct 8

Oct 8 Giulia Barela Africa Ring

Countess of Wessex, Accessories, Rings

Jimmy Choo Rosalia 65 Pumps

Oct 9

Oct 9 Jimmy Choo Rosalia 65 Pumps

Countess of Wessex, Shoes