What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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October 10, 2026

Crown Princess Victoria attends Ocean Dreams screening

October 10, 2026

On Tuesday, Crown Princess Victoria attended a preview screening of Ocean Dreams at the Natural History Museum in Stockholm.

October 10, 2026

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HGD Stéphanie, Accessories, Earrings

H. Stern Rock Season Earrings

HGD Stéphanie, Accessories, Earrings

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Aug 10 Akris Winged Collar Cashmere Coat in Brown

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Princess Charlene, Outerwear

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Aug 10 Louis Vuitton Ponant Empire Monogram Bag

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Princess Charlene, Bags

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Oct 12 Oscar de la Renta Draped Front Bouclé Tweed Dress in Grey

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Jun 22 Salvatore Ferragamo Sling-Back Polka-Dot Pumps

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Dec 26 Mascaro Bespoke Platform Suede Pumps

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Duchess of Cambridge, Shoes

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Sep 18 Christian Louboutin Simple 100 Pumps in Nude Patent Leather

Heaven

Crown Princess Mary, Shoes, Crown Princess Mette Marit, Princess Charlene

What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Aug 10 Akris Winged Collar Cashmere Coat in Brown

Aug 10 Louis Vuitton Ponant Empire Monogram Bag

Oct 12 Oscar de la Renta Draped Front Bouclé Tweed Dress in Grey

Jun 22 Salvatore Ferragamo Sling-Back Polka-Dot Pumps

Dec 26 Mascaro Bespoke Platform Suede Pumps

Sep 18 Christian Louboutin Simple 100 Pumps in Nude Patent Leather

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