What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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November 6, 2026

King Carl-Gustaf, Queen Silvia, and Princess Madeleine visit Brazil - Day 1

November 6, 2026

This week, King Carl-Gustaf, Queen Silvia, and Princess Madeleine are visiting Brazil to attend engagements for Childhood Brazil.

November 6, 2026

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Princess Charlene, Outerwear

Ralph Lauren Collection Camden Blazer in Light Toffee Lambskin

Princess Charlene, Outerwear

All tagged 15Jan26-Soph

Jan 15

Jan 15 Reiss Alicia Midi Dress

Heaven

Countess of Wessex, Dresses

Jan 15

Jan 15 Sophie Habsburg Moneypenny Double Bag in Burgundy & Gold

Heaven

Countess of Wessex, Bags

Sep 6

Sep 6 Giulia Barela Nodo Small Pendant

Heaven

Countess of Wessex, Accessories, Necklace

Jun 8

Jun 8 Adore Jewels Diamond Earrings

Heaven

Countess of Wessex, Accessories, Earrings

Apr 20

Apr 20 Alaïa Double Breasted Wool Coat

Sarah Williams

Countess of Wessex, Outerwear

Dec 18

Dec 18 Jimmy Choo Cycas 80 Ankle Boots in Garnet

Heaven

Countess of Wessex, Shoes

What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Jan 15 Reiss Alicia Midi Dress

Jan 15 Sophie Habsburg Moneypenny Double Bag in Burgundy & Gold

Sep 6 Giulia Barela Nodo Small Pendant

Jun 8 Adore Jewels Diamond Earrings

Apr 20 Alaïa Double Breasted Wool Coat

Dec 18 Jimmy Choo Cycas 80 Ankle Boots in Garnet

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